SEO, or search engine optimization, is a process of optimizing a website to rank higher on search engine results pages. Similarly, YouTube SEO is the process of optimizing a YouTube channel and videos to rank higher in YouTube search results and Google search results. Just like with any other type of SEO, there are several mistakes that you can make during the process. Let’s look at some YouTube mistakes to avoid by William D king.
One common YouTube SEO mistake is short descriptions that have no keywords. Without keywords, your video will be harder to find in YouTube’s search algorithm. Furthermore, your video’s title and thumbnail will be less likely to show up in YouTube’s suggested videos.
As a result, you’ll get fewer views and engagement on your YouTube videos. To avoid this mistake, ensure your YouTube descriptions are at least 250 words and include relevant keywords.
Not Taking Care of Off-Page Metrics
If you want your YouTube videos to rank well, you need to pay attention to off-page metrics as well as on-page ones. Off-page metrics include things like audience retention, engagement, and click-through rate.
All of these things tell YouTube how popular your video is, and the more popular your video is, the higher it will rank. So make sure you’re promoting your videos on social media and other platforms, and encourage viewers to like, share, comment, and subscribe.
William D king believes that if you can get people engaged with your video, you’ll see a big boost in your rankings.
Another YouTube SEO mistake is poor thumbnail design. According to William D king, your thumbnail is the first thing viewers see when they come across your video, so it’s important to make a good impression.
The ideal thumbnail should have large, bold text, high contrast elements, and the person or product featured in the video. Enticing visual cues can also help to attract attention and encourage users to click through to your video.
With so many videos competing for attention on YouTube, taking the time to create an effective thumbnail can make a big difference in ensuring that your video gets seen by the right people.
Hashtags may seem like a relic of the early days of social media, but they are still an important part of YouTube SEO. Hashtags help YouTube to understand the content of your video and match it with relevant searches.
They also make it easy for viewers to find related videos. As a result, including relevant hashtags can be a great way to improve the reach and engagement of your YouTube videos. However, it’s important not to overdo it.
According to William D king, using too many hashtags can make your video appear spammy and turn off potential viewers. Stick to 1-2 hashtags per video, and make sure that they are relevant to the content of your video.
Now that you know the most common SEO mistakes for YouTube, avoid them at all costs! Not only will they hurt your ranking on the site, but could also lead to a decrease in views and subscribers. By following the simple tips we’ve outlined in this blog post, you can make sure your videos are seen by as many people as possible and continue to grow your channel.